Built to perform,
proven to grow
Beyond a web shop
From payments to LiveOps and analytics, Web Shop connects the tools you need to run and scale D2CExceed your
D2C revenue
Calculate your shop’s revenue potential
Calculate how much more revenue Xsolla Web Shop will bring to your business.
Net revenue before web shopPlatform fees
$1.000M
$429K
Net revenue with Web ShopPlatforms and Xsolla Fee
$1.014M
$414K
NET revenue growth with Xsolla Web Shop$14 286
Start earning more, in a few clicksGet detailed calculation
Drive direct revenue with Buy Button
Enable seamless, secure link-outs directly from your iOS and Android mobile games in the U.S. Ensure a familiar and streamlined purchase experience with pre-authorization and one-tap purchase flow.6 essential ecosystem drivers
Advanced LiveOps
Operate effortlessly
Run LiveOps in your web shop with a single, easy-to-use tool
Improve retention
Use limits, Daily Rewards, and Offer Chain to motivate players to visit regularly
Grow long-term relationships
Build a monetization loop with exclusive rewards and loyalty programs
Build a player-centric experience
Activate personalization — from promotions to catalog and shop design — based on users' behavior
Seamless authentication system
Seamless login experience
Allow users to log in automatically via a deep link
One-tap home-screen access
Enable 1-click access to your web shop via PWA
Relevant login methods
Authenticate through 30+ third-party providers or your own OAuth 2.0
Comprehensive catalog management
Offer a full range of IAPs
Sell in-game items, currency packs, bundles, subscriptions, and more
Easy import, faster launch
Quickly import SKUs and launch within 24 hours
Maintain content consistency
Use smart tools to maintain and update your catalog without repetitive upkeep
Tailor sales to different regions
Adapt to local purchasing habits with regional pricing and restrictions
Quick and simple setup
No development resources needed
Paste your App Store URL and get a fully branded, mobile-first multi-page Web Shop in minutes
No-effort, maximum result
Build a game-like purchase flow with zero coding
Capture users with comfort
Increase buying with localized UI and pay methods
Community growth
Grow your own channels
Embed social quests that incentivize engagement, and account connections with rewards
Turn players into advocates
Let users earn rewards for bringing others to your web shop
Leverage the power of clans!
Increase retention and purchase rate with clan-based rewards
Analytics and scalability
Streamline cross-platform data
Сonnect data across web shops and mobile apps via MMPs integrations
Monetize non-payers
Embed Offerwall to reward players with engaging incentives while earning new revenue
Drive new revenue streams
Expand your web shop to Discord or Telegram chatbots and build direct communication
Let us handle your shop’s development and growth
Endless improvement, maximum result
Our experts help to build a comprehensive launch and ongoing growth strategy — for maximum engagement, sales, and revenue.
Redirect players from game to web
Direct more web shop users with referrals, retargeting, web portal, and acquisition channels like Partner Network and Mall
Documentation
Dig deeper into this solution with detailed how-to guides, individual product references, and feature updates
Contact us
Talk to an expert
Ready to maximize revenue opportunities? Reach out to our experts and learn how to start earning more and spending less.
Explore our
latest articles
blogJuly 27, 2026
Xsolla Doubles Down on Canada: Renewed Partnerships with Interactive Ontario and La GuildeXsolla has renewed its partnerships with Interactive Ontario and La Guilde du jeu vidéo du Québec, reinforcing its position as a long-term commerce partner for game developers across Canada.
blogJuly 27, 2026
How Mytona reached new players and grew web shop revenue with XsollaInside the partnership behind Seekers Notes and Cooking Diary's direct-to-consumer expansion
blogJuly 24, 2026
Xsolla appoints Jon Middleton as Executive Vice President of Strategic BusinessXsolla expands its executive leadership team to accelerate global partnerships, strategic growth, and new business opportunities across the video game ecosystem
blogJuly 16, 2026
Two myths about selling PC games directly alongside Steam, addressed at GDC 2026Two of the biggest concerns about D2C on PC, platform pushback and Steam cannibalization, didn't hold up against 18 months of real campaign data from Microids.
newsroomJuly 15, 2026
Xsolla releases new industry report highlighting the shift toward direct-to-consumer models as the new baseline for monetization_The Xsolla Report Shows How D2C Is An Operational Reality Driving Revenue Growth, Regulatory Change, And New Market Expansion_
**LOS ANGELES - JULY 15, 2026** - Xsolla, a leading global video game commerce company, today released the latest edition of T
blogJuly 15, 2026
Xsolla report reveals direct-to-consumer is reshaping video game monetizationDirect-to-consumer becomes the new standard
newsroomJuly 13, 2026
Xsolla Connect returns to Brighton_Connecting The UK Game Development Community For Networking And Insights During Develop:Brighton_
**BRIGHTON, UK – JULY 13, 2026** – Xsolla, a global video game commerce company, today announced the launch of an exclusive networking event for the UK gam
blogJuly 13, 2026
Xsolla at Develop:Brighton and Xsolla Connect BrightonXsolla attends Develop:Brighton and hosts Xsolla Connect Brighton, bringing its team together to discuss game commerce, monetization, and industry growth with developers
blogJuly 13, 2026
Xsolla and Management Science University sign MOU to prepare the next generation of video game developersXsolla and Management and Science University (MSU) have signed an MoU to give Malaysian students direct access to professional game commerce tools and industry knowledge, preparing the next generation of game developers for global opportunities.
blogJuly 8, 2026
Xsolla and SABAH.HUB sign Memorandum of Understanding to accelerate Azerbaijan’s innovation ecosystemFostering growth in Azerbaijan’s emerging video game development ecosystem.