Manage D2C
LiveOps campaigns
with ease
Run your direct-to-consumer monetization campaigns with unmatched agility and precision—without writing code or waiting on developers.
Scale your
D2C 
revenue
80%of players stick with the D2C channel after their first purchase
>20%fewer offer configuration errors
15%
~10%growth in LTV
Move faster and grow smarter with
Xsolla LiveOps
No-code campaign creation
Launch and update LiveOps campaigns instantly with drag-and-drop Canvas—no coding needed.
Unified interface built for scale
Simplifies campaign setup and replaces manual tools like spreadsheets and internal task trackers.
Full visibility in one place
Control LiveOps cycles and campaigns across D2C channels from one central location.
Smart player segmentation
Create user segments based on specific custom attributes, and deliver relevant offers to these segments.
Dynamic Trigger-Action Campaigns
Automate responsive campaigns based on player behavior, game events, or specific timings, guided by a sophisticated system of cooldowns and priorities.
Actionable campaign analytics
Measure campaign and item performance with real-time data to improve results and scale impact.
Built-in insights
Get guidance from an intelligent assistant that highlights growth opportunities and suggests relevant campaign scenarios.
Proven templates, ready to launch
Access ready-to-use campaign templates based on top-performing Web Shop scenarios — designed to help you start fast.
Part of your existing Xsolla toolkit
Fully integrated with Xsolla Web Shop and Publishing Suite — no extra setup or additional costs required.
Contact us
Talk to an expert
Ready to maximize revenue opportunities? Reach out to our experts and learn how to start earning more and spending less.
Documentation and more
Read about Xsolla LiveOps's value, ease-of-integration, and Xsolla Web Shop.
Explore our latest articles
blogJuly 27, 2026
Xsolla Doubles Down on Canada: Renewed Partnerships with Interactive Ontario and La GuildeXsolla has renewed its partnerships with Interactive Ontario and La Guilde du jeu vidéo du Québec, reinforcing its position as a long-term commerce partner for game developers across Canada.
blogJuly 27, 2026
How Mytona reached new players and grew web shop revenue with XsollaInside the partnership behind Seekers Notes and Cooking Diary's direct-to-consumer expansion
blogJuly 24, 2026
Xsolla appoints Jon Middleton as Executive Vice President of Strategic BusinessXsolla expands its executive leadership team to accelerate global partnerships, strategic growth, and new business opportunities across the video game ecosystem
blogJuly 16, 2026
Two myths about selling PC games directly alongside Steam, addressed at GDC 2026Two of the biggest concerns about D2C on PC, platform pushback and Steam cannibalization, didn't hold up against 18 months of real campaign data from Microids.
newsroomJuly 15, 2026
Xsolla releases new industry report highlighting the shift toward direct-to-consumer models as the new baseline for monetization_The Xsolla Report Shows How D2C Is An Operational Reality Driving Revenue Growth, Regulatory Change, And New Market Expansion_
**LOS ANGELES - JULY 15, 2026** - Xsolla, a leading global video game commerce company, today released the latest edition of T
blogJuly 15, 2026
Xsolla report reveals direct-to-consumer is reshaping video game monetizationDirect-to-consumer becomes the new standard
newsroomJuly 13, 2026
Xsolla Connect returns to Brighton_Connecting The UK Game Development Community For Networking And Insights During Develop:Brighton_
**BRIGHTON, UK – JULY 13, 2026** – Xsolla, a global video game commerce company, today announced the launch of an exclusive networking event for the UK gam
blogJuly 13, 2026
Xsolla at Develop:Brighton and Xsolla Connect BrightonXsolla attends Develop:Brighton and hosts Xsolla Connect Brighton, bringing its team together to discuss game commerce, monetization, and industry growth with developers
blogJuly 13, 2026
Xsolla and Management Science University sign MOU to prepare the next generation of video game developersXsolla and Management and Science University (MSU) have signed an MoU to give Malaysian students direct access to professional game commerce tools and industry knowledge, preparing the next generation of game developers for global opportunities.
blogJuly 8, 2026
Xsolla and SABAH.HUB sign Memorandum of Understanding to accelerate Azerbaijan’s innovation ecosystemFostering growth in Azerbaijan’s emerging video game development ecosystem.