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Grow your web player base with less risk
Pull new players in and keep them playing. Players claim rewards for quests and sessions, while your game is distributed across GamePix, Player App, and more.
All the things for web games user acquisition
Xsolla App
The claim and redemption path. Players turn claimed rewards into value here and keep spending in your game.
The stack that runs it
LiveOps
Add quests for any action that matters, while seasonal ladders and return-to-play hooks sustain the loop. Nearly every step is rewarded, landing in the player's Backpack.
No upfront media cost
Xsolla funds the campaign and is paid from what the cohort spends. Nothing is due at signature and your first bill follows their first purchase.
Reach without an install
Web players start in the browser. Your game reaches them through portals we already run, with nothing for them to download first.
Commercial terms stay direct
Commercial terms are handled directly between Xsolla and your team.
One account, one profile
Cut out multi-account farming, so you see who actually arrived and where they came from.
How it works
Discover
Player meets the quest in Xsolla-funded ads, creator and community placements, and signs in with one Xsolla ID.
Claim and redeem
Completed quests pay out a reward created for your game, held in the player's Xsolla Backpack.
Spend in-game
Acquired players spend in your game as usual, through the same flows you run today.
Who For
Web game studios
Studios shipping browser-native titles that need a first session without an install, on inventory we already run.
Publishers and portals
Publishers with a back catalogue to distribute across portals, looking for a channel that costs nothing until the cohort spends.
UA and growth leads
UA and growth leads accountable for cost per payer, who need results before budget.
Start with one campaign
One campaign, one game, one reward. We configure, launch and run it. Your team reviews and approves.
Web Games
Grow your web player base with less risk
Company
Quick Links
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