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New Movies

Pay for new audiences only after they spend

No Upfront Cost

You pay nothing at acquisition. Once those audiences start spending, you pass us a share of that revenue.

A Token Of Your Own

We create a reward token on Xsolla ZK, named after your release if you allow it. Every token move burns gas.

Earned, Not Served

Audiences earn it by completing quests in the Xsolla Rewards App, the same offerwall mechanics we already run, paid in your token instead of cash.

Attributed Through Xsolla ID

Xsolla ID ties each viewer to your release, so you know who arrived and what the cohort goes on to spend.

XLA
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Xsolla Launcher

Xsolla Launcher

Where the reward lands. The token sits in the viewer's Xsolla Backpack and stays there after the campaign ends.

How to set-up

Step 1

Discover

Audiences find the quest in the Xsolla Rewards App.

Step 2

Earn

Completing the quest pays out the token, held in their Backpack.

Step 3

Revenue share

They spend as usual. You pass us a share of that revenue, and we buy the token back from the marketplace. That buyback is how the holder gets paid.

Who For

This segment

The only segment with a hard, externally set window. A pre-release quest campaign with ticket-linked claims: the audience earns the item before the title opens, the one window where the marketing spend is already committed.

Sponsored quests

A brand or another release buys the reward items someone gets for completing an action. Same rail, different payer.

New audiences

People who have never engaged before, routed in from the Xsolla Rewards App and other surfaces we already operate.

All the things for new movies acquisition

Xsolla Rewards App

Where audiences discover the quest, sign in with Xsolla ID and claim what they earn.

Xsolla Rewards App

The stack that runs it

Xsolla ID and payouts

Xsolla ID and payouts

Xsolla ID ties each viewer to one profile, so you know who arrived, from where, and what else they do.

Xsolla Payments

Xsolla Payments

We process the cohort's purchases and the revenue share, with no billing work on your side.

Start with one campaign

One campaign, one release, one reward. We configure, launch and run it. Your team reviews and approves.